How do we build our initial momentum?

Now that this site exists, how do we inspire activity? We've had one post each in Q&A and Gear Recommendations. Are there site-configuration changes that people are waiting for? (If so, just let us know what you need.) Did everybody get busy? Are folks just shy?

One thing that might help is a short description of the site's scope -- what kinds of questions are you looking for? For example, I've been assuming that questions I have about basic cell-phone photography aren't really what you're looking for, but maybe I'm wrong?

The site has a basic FAQ in the "help" link. If the community wants to extend this or add new topics, you can -- I believe moderators can edit the help, and if not, you can ask admins to.

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How do we build our initial momentum?

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